EAE Business School
Innovation Meeting: Change Management in Digital Transformation
Virtual campus
Request information
EAE Institución Superior de Formación Universitaria, S.L. will process your personal information in order to contact you, including contact by electronic means (WhatsApp and/or email) and by telephone, and in order to inform you about your program of choice for the upcoming two terms. Your data will be deleted once this information has been provided and/or once the aforementioned call for applications period has elapsed.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L., Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.
+34932492938
EAE Barcelona

Innovation Meeting: Change Management in Digital Transformation

Please note that this session will be held in person, with students attending physically rather than virtually.

According to Prosci, one of the leading institutions in change management, 89% of companies are engaged in digital transformation processes, integrating increasingly advanced technologies. However, only one-third of these initiatives achieve the expected results, according to Harvard Business Review.

What is going wrong?

Many organizations invest in technology but neglect the human factor of change. Without effective change management—led from within and from the top—no technological innovation can be successfully implemented.

In this new edition of the Innovation Meetings, we will reflect on a key challenge for any company:

  • How to manage change in digital environments?
  • What role do leaders play?
  • How to align people and technology to achieve effective transformation?

This challenge will be addressed from three different perspectives: that of a large corporation, a medium-sized company, and a startup. These three very different realities help us understand how innovation and change management are experienced depending on the size of the organization.

We will have the expertise of professionals who have led high-impact projects from scratch in companies with a strong technological foundation and growing teams. Real case studies, key learnings, and inspiring strategies.

Event Details:

Date: May 28
Location: Antigua Fábrica Estrella Damm
Time: 18:15h to 20:30h

If you need more information, please contact us at [email protected]. We’ll be happy to assist you.

932492938