Dirección y Organización de Eventos

Master in Event Management, Protocol and Business Tourism

  • Full Time
  • 10 months
  • Spanish

Máster en Organización de Eventos, Protocolo y Turismo de Negocios

This Master is taught completely in Spanish. For further information, please visit Máster en Organización de Eventos, Protocolo y Turismo de Negocios

Business tourism is a hugely important sector in Spain, accounting for over 12% of GDP. The MICE sector (tourism for congress and events) generated a direct impact of over 12 billion euros last year in the Spanish economy, with an annual growth rate of over 5%.

This Master is designed for professionals looking to join the MICE departments in large organizations or public institutions, as well as entrepreneurs planning to start their own venture in the MICE sector.

In both cases, these people specialize in the strategic event management and its wide range of professional prospects and applications.

eae ostelea

Tourism Management

The start of a new journey

In the international landscape, tourism accounted for approximately 10.4% of the global GDP—about $9.2 trillion—and 10.6% (around 334 million) of all jobs before the pandemic.

Today, we find ourselves again in a thriving sector full of opportunities and with an infinite capacity for reinvention. It is precisely within this context that the partnership between Ostelea - Tourism Management School and EAE Business School Barcelona was born.

This strategic alliance aims to combine the social, economic, and cultural development of the tourism industry with the knowledge necessary to supply the international tourism market with innovative and sustainable business solutions.

Key Points

1. Best Official Master's Program

It is the best Official Master's program in Spain in Event Organization, Protocol, and Business Tourism according to the Eduniversal Best Masters Ranking.

2. Real Events

You will participate in the organization of real international events in the MICE industry and learn leadership, managerial skills, Agile methodologies, innovation, creativity, and sustainability.

3. CANVAS Certification

You will master the CANVAS tool for strategic event design, following the principles of Design Thinking and Business Model Canvas, and receive official accreditation in the CANVAS program.

EAE Institución Superior de Formación Universitaria, S.L. will process your personal information in order to contact you, including contact by electronic means (WhatsApp and/or email) and by telephone, and in order to inform you about your program of choice for the upcoming two terms. Your data will be deleted once this information has been provided and/or once the aforementioned call for applications period has elapsed.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L., Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.