EAE Barcelona Business School

Máster in Corporate Communitation & Brand Management

  • Full Time
  • 60 ECTS
  • Máster Oficial
  • Intake 2024
  • 10 Months
  • Spanish
Últimas plazas 2024 Last Call 2024

Máster en Comunicación Corporativa & Brand Management

This Master is taught completely in Spanish. For further information, please visit Máster en Comunicación Corporativa & Brand Management

EAE Barcelona’s Master's Degree in Corporate Communication & Brand Management will provide you with knowledge on management, marketing and communication, and it will allow you to acquire an executive culture that you will be able to apply across all areas of a company. 

You will learn to use the necessary tools needed to lead, plan and design the most suitable communication actions that will drive your organisation forwards by making it stand out from the rest and you will be in charge of presenting activities, people and products associated with your company. 

You will manage brand reputation in the current context and you will create the right relational environment inside your organisation.

This Master’s degree will help you concentrate knowledge about the reality of the company and the functions of marketing, as well as the functions of the Department of Communications, the Communications Director and the planning of both internal and external communications.

 

Key Points

Aimed at creative, innovative and strategic professionals. You will become an expert in leading, planning and designing online and offline multichannel communications that boost and differentiate your organisation.

 

In an information-saturated market, it’s crucial to have a holistic vision of all the communication instruments in order to consolidate a good strategy using the channels at your disposal. 

 

Master concepts such as citizen journalism, user generated content, influencers, digital activism or fake news. These concepts are already a part of our day to day and their impact cannot be omitted in digital communication.

 

Boost the development of key executive skills such as speaking skills, teamwork and the management of cultural differences thanks to a programme that has participants from all over the world.

 

By the end of the course, you will be able to analyse the particularities of every communication situation, decide which message to communicate and lead, manage and execute in any department that carries out communication tasks.

 

Solicita Información

EAE Institución Superior de Formación Universitaria, S.L. will process your personal information in order to contact you, including contact by electronic means (WhatsApp and/or email) and by telephone, and in order to inform you about your program of choice for the upcoming two terms. Your data will be deleted once this information has been provided and/or once the aforementioned call for applications period has elapsed.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L., Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.