Gestión Turística

Master in Sustainable Planning and Management of Tourism

  • Intake 2025
  • 10 months
  • English
  • Full Time
Special Discounts Intake October 2025
Ranking QS Stars Excellent

Master in Sustainable Planning and Management of Tourism

Lead the change towards sustainable and regenerative tourism

Caring for the environment and conserving natural resources are no longer optional—they are essential. Professionals in tourism must be equipped to drive the transition toward a sustainable and innovative future. The Master in Sustainable Tourism Management of Resources and Destinations empowers you to lead this transformation, combining sustainability with strategic expertise to reshape the industry. 
Through this program, you will gain the tools to implement sustainable practices across all areas of tourism, including strategic planning, smart destination management, collaborative governance, and cultural and natural heritage preservation.

Tourism Management

The start of a new journey

In the international landscape, tourism accounted for approximately 10.4% of the global GDP—about $9.2 trillion—and 10.6% (around 334 million) of all jobs before the pandemic.

Today, we find ourselves again in a thriving sector full of opportunities and with an infinite capacity for reinvention. It is precisely within this context that the partnership between Ostelea - Tourism Management School and EAE Business School Barcelona was born.

This strategic alliance aims to combine the social, economic, and cultural development of the tourism industry with the knowledge necessary to supply the international tourism market with innovative and sustainable business solutions.

eae ostelea_

Why choose EAE Barcelona?

Study in one of Europe’s leading innovation and technology hubs, home to global events like the Mobile World Congress.

Our professors have solid professional and academic experience, providing you with real and applicable knowledge for the corporate and entrepreneurial world

Build a strong network of contacts through our events and international community of students, professors, and leading companies

EAE holds prestigious accreditations, and our alumni network is present in companies worldwide

Develop your career according to your aspirations with the support of our Career Development Center or our Entrepreneurship and Innovation Hub

Our Master in Sustainable Planning and Management of Tourism is recognized by the best international rankings

EAE Business School stands out in the most relevant national and international rankings, thanks to its prestige, academic excellence and global projection.

#2

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Spain 2024

#43 - Europe

 

 

Rankings EAE Business School 2024

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merco talento

 

The best companies at attracting and retaining talent

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logo merco talento universitario

 

The best companies to work for according to university students

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logo merco empresa

 

The best companies with strong corporate reputation

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Logo merco responsabilidad corporativa

 

The most responsible companies

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Acreditacion AEEDE ENG

EAE Business School is accredited by the Spanish Association of Business Schools (AEEDE), a mark of academic excellence that distinguishes the best business schools in Spain. This recognition confirms that our programs meet the highest quality standards, aligned with the needs of the global business market.

Who is this programme aimed at?

To access the Master in Sustainable Tourism Planning and Management, it is necessary to:

  • Have a university degree with prior knowledge in the subject.
  • Or have extensive professional experience in this discipline.

Why choose this Master in Sustainable Planning and Management of Tourism?

  • Cutting-edge tourism management: Master the integration of technology, sustainability, and innovation to transform the tourist experience and manage destinations effectively.
  • Global networking opportunities: Connect with a worldwide network of sustainable tourism experts and leading industry professionals to boost your career prospects.
  • Real-world sustainability applications: Collaborate on projects that tackle real challenges in the tourism sector, applying sustainability principles in practical contexts.

Timetable

Full Time
Ícono Full Time
< October 2025 >
(On Site)

Proffesional - 10 months
From Monday to Thursday and two Fridays per month (afternoon schedule compatible with work)

Study Programme

  • Sustainable Tourism Governance (6 ECTS)
  • Territorial Strategic Planning (6 ECTS)

  • Heritage, Tourism, and Sustainable Development (6 ECTS)
  • Endogenous Development Tourism Projects (6 ECTS)

  • Sustainable Business Models (6 ECTS)
  • Finance (6 ECTS)

  • Creation and Innovation in Sustainable Tourism Products (6 ECTS)
  • Marketing for Sustainable Destinations and Products (6 ECTS)

The Master's Final Project is an opportunity to apply the knowledge acquired throughout the Master's degree, developing a practical and innovative project in the field of sustainable tourism. Students will address current challenges, such as the planning of smart destinations or heritage conservation, connecting theory and practice to propose viable solutions with a real impact.

Degree

According to modality

Format: Full Time

  • Credits: 60 ECTS
  • Language: English

 

One master, three qualifications: EAE, Ostelea y UdL

On successful completion of the program, you will obtain a triple qualification:

Full Time

  • Institutional Master in Sustainable Planning and Management of Tourism Companies and Destinations from EAE Business School
  • Institutional Master in Sustainable Planning and Management of Tourism Companies and Destinations from Ostelea - Tourism Management School
  • Institutional Lifelong Learning Master’s Degree in Sustainable Planning and Management of Tourism Companies and Destinations from Universitat de Lleida (UdL)

Student profile

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Full Time Inglés

Full Time

2 years’ average experience ​​​​​​
83% international participants 
8 nationalities

 

 

Our methodology

At EAE Barcelona we combine theory and practice with methods that maximize your participation:

  • Real-world problem and case resolution.
  • Master classes taught by expert professors with business experience.
  • Collaborative projects, guided debates, and problem-based learning.
  • Simulations, role-playing games, and flipped classrooms to connect theory and practice.
  • Virtual forums, debates, and teamwork to promote interaction and the exchange of ideas.

Our practical approach prepares you to lead in a dynamic professional environment.

Dirección del máster

Employment

Your career success starts here.

At our Career Development Center and Entrepreneurship Hub, you'll receive personalized advice and tailored training to boost your employability. No matter which path you choose, we help you go far and expand your opportunities internationally.

The numbers that support us

54%
Increase in student salaries
56%
Change jobs before graduation
12%
Want to start their own business

Salidas profesionales del Máster en Planificación y Gestión Sostenible del Turismo

El 55% de nuestros estudiantes encontraron oportunidades antes de la graduación y el 45% después de la graduación.

Explora las oportunidades profesionales que te brindarán las oportunidades que mereces:

  • Consultor en Destinos Turísticos Inteligentes
  • Gestor de Sostenibilidad Turística
  • Responsable de Innovación en Servicios Turísticos
  • Especialista en Marketing Turístico Digital
  • Coordinador de Eventos y Congresos Sostenibles
  • Gestor de Proyectos de Turismo Rural
  • Especialista en Turismo Cultural
  • Analista de Datos en Turismo

Admission Process

  1. Initial information (admission)

    Once completed, we’ll assign you one of our expert advisors that will get in touch with you.

  2. Interview with the Admissions Department

    We’ll evaluate your professional and academic profile and, together, we’ll assess your eligibility for advancing towards a Master’s level based on your professional goals.

  3. Formal presentation of the admission form

    Updated CV  
    Motivation Letter  
    Academic and/or Professional Letter of Recommendation  
    Last/Ongoing Degree Certificate  
    Admission Test (if required) Language Certificate (if required)

  4. Admissions Committee

    Your advisor will be in charge of defending your application in front of the Committee.

  5. Process resolution:

    We’ll inform you of the result of the process.

  6. Booking and assigning you a spot

    You will have 5 days to pay the enrollment fee to secure your spot

Preguntas frecuentes relacionadas con el Máster en Planificación y Gestión Sostenible del Turismo

Los graduados de este máster pueden desempeñar roles como Consultor en Destinos Turísticos Inteligentes, Gestor de Sostenibilidad Turística, Responsable de Innovación en Servicios Turísticos o Especialista en Marketing Turístico Digital. Además, pueden trabajar en la gestión de proyectos de turismo rural, turismo cultural o en la organización de eventos y congresos sostenibles, contribuyendo al desarrollo responsable del sector.

Este máster potencia habilidades en gestión estratégica de destinos, planificación sostenible, análisis de impacto ambiental, innovación en turismo y liderazgo. Además, los estudiantes adquieren competencias en diseño de políticas turísticas responsables y gestión de proyectos orientados a la sostenibilidad.

El programa aborda la sostenibilidad desde una perspectiva integral, incluyendo prácticas de turismo responsable, gestión eficiente de recursos, desarrollo comunitario y minimización del impacto ambiental. Además, incorpora estudios de casos reales, metodologías innovadoras y herramientas para la toma de decisiones sostenibles.

Este máster es ideal para quienes buscan especializarse en turismo sostenible y mejorar su empleabilidad en un sector en crecimiento. Es recomendable estudiarlo si quieres impulsar tu carrera en planificación turística, desarrollar proyectos responsables o liderar iniciativas que equilibren crecimiento económico y sostenibilidad.

Request information

EAE Institución Superior de Formación Universitaria, S.L. will process your personal information in order to contact you, including contact by electronic means (WhatsApp and/or email) and by telephone, and in order to inform you about your program of choice for the upcoming two terms. Your data will be deleted once this information has been provided and/or once the aforementioned call for applications period has elapsed.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L., Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.
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