MBA + Track IA

Master's Degree in Business Administration

  • 60 ECTS
  • 300
  • Curso 2024

Master's Degree in Business Administration

EAE Barcelona Business School QS RANKING

 

Our Master's Degree in Business Administration is EAE Barcelona’s flagship programme, designed to accelerate the transformation of professionals and entrepreneurs with intellectual restlessness, global ambition and a desire to have an impact on the world.

This programme combines an international and multidisciplinary approach with the development of skills that are essential for success, as well as tools for self-assessment and the planification of your professional life project and your goals.

It’s an ecosystem that hosts professionals from different areas, industries and nationalities and enhances the learning experience and the growth of those who take part in it.

For our Master's Degree in Business Administration, we apply highly practical and interactive methodologies in order to develop critical thinking, foster collaboration and strengthen your leadership skills. 

You will also take part in different initiatives that will help your creativity and innovation thrive, while also pushing you out of your comfort zone to equip you with the agility, flexibility and creativity that you will need in this dynamic and ever changing world we live in.

Horario
Full Time
Presencial

10 Meses

De lunes a jueves y dos viernes al mes (horario intensivo de mañana o de tardes)

 

Official Degree

Master's Degree in Business Administration by Universitat de Lleida (UdL).

Check here the Registro de Universidades, Centros y Títulos (RUCT).
 

Full Time 60 ECTS
Spanish or English
 

Study Programme

MODULE 1

Current socio-economic context - 6 ECTS 

  • Economic environment
  • Financial System and markets 
  • Fiscal and Legal
  • Legal tendencies
  • Sustainability and environment

Marketing and commercialization in an international environment - 6 ECTS 

  • Marketing strategies
  • Communication
  • Digital Marketing and E-Commerce
  • Sales Management

 

Intellectual Capital and Talent Management - 6 ECTS

  • Human Capital Management
  • Cross-Cultural Management
  • Diversity and Inclusion
  • Change Management
MODULE 2

Business Strategy - 6 ECTS

  • Human Capital Management
  • Cross cultural management
  • Diversity and inclusion
  • Change management

Finance For Decision-Making - 6 ECTS

 

  • Financial Planning and Control
  • Budget Management
  • Financial Decisions
  • Investments Decisions
  • Financial Markets and Startup Ecosystems
  • Mergers and Acquisitions
  • Business Intelligence

Entrepreneurship and Internationalization - 6 ECTS

  • Digital Business & Innovation
  • Agile Project Management - PRINCE2 and SCRUM
  • Growth Hacking
  • Design Thinking
  • Internationalization Strategy Analysis
  • International Market

 

MODULE 3

Analytics from the Customer Perspective - 6 ECTS

  • Socioeconomic Context for Big Data
  • Business Strategy and Big Data
  • Big Data Infrastructures and Component in the Context of Business
  • From Big Data to Business Analytics
  • Technology Map and Systems
  • Data Strategy and Data Análisis
  • Reporting and Dashboards
  • Google Analytics

Transforming and Competing from an Operations Perspective - 6 ECTS

  • Descriptive, Predictive and Prescriptive Analytics
  • Transforming the Supply Chain
  • Robotics and Process Automation
  • Artificial Intelligence for Operations
  • Demand Forecasting
  • Business Intelligence
Track

Sessions

  1. Introduction to the AI & Machine Learning module

  2. Transformation implementing Artificial Intelligence

  3. Smart products and services

  4. Ethics in AI

  5. Customer Experience & Customer Journey

  6. Smart interaction

  7. Neural network design

  8. Training neural networks

  9. Pre-trained models and transfer learning

  10. Keras, TensorFlow and PyTorch

     

Bootcamp

  • Week 1 In-depth exploration
    • Text normalization and syntactic dependency analysis
    • Recurrent neural networks and transformers
    • Dataset repositories and pre-trained model such as HuggingFace
    • Generative models
    • Image classification
  • Week 2 AI Applications and advanced use cases

12 ECTS

It’s not just the research paper that you need to complete your Master’s degree — it’s the right time and the right place for you to combine your academic experience with your professional ambition, personal vision and your creativity. It’s your chance to put everything you’ve been learning into practice and to work in order to get to where you want to be. More info.

Master's Director

DP MBA - ArasK

Aras Keropyan

PhD accredited by ANECA in Business Administration & Management from the University of Barcelona (2012), Master in Business, Finance and Insurance from the University of Barcelona (2009), Industrial Engineer and Mathematician.

Key Points

1. Your Future Made-to-Measure

Through the personalized accompaniment of our Professional Careers Department, you get a tailor-made professional development plan designed to equip you to embrace career opportunities at an international level

2. EAE Incubator

You will enhance your entrepreneurial mindset, an invaluable asset for innovation and problem solving. Moreover, our entrepreneurial participants have access to EAE Entrepreneur, a startup incubator that gives access to the finance and guidance required to drive your venture forward.

3. Business Connection

You will work on real cases and network with companies such as Google, Vodafone, Accenture, Intel and Cepsa, to name just a few. Moreover, you will take part in our innovative Business Game, a simulator that recreates real business situations and challenges to put your skills to the test.

Admission

We’ve got your back from even before you get started

Expert and personalised advice on the most highly demanded profiles in the marketplace. We guide you professionally based on your profile and goals in order to help you choose the path with the greatest professional impact.

WE’LL ATTEND TO ANY INQUIRY YOU MAY HAVE DURING THE 6 STEPS OF THE ADMISSION AND ADVICE PROCESS

What does the admission process for a Master involve?

 

  • Initial Information/Admission Request

    Once completed, we’ll assign you one of our expert advisors that will get in touch with you.

  • Interview with the Admissions Department

    We’ll evaluate your professional and academic profile and, together, we’ll assess your eligibility for advancing towards a Master’s level based on your professional goals.

  • Formal Presentation of the Admission Form:

    • What documents do I need in order to apply for admission to a Master? You will have to send us the following documentation, which we’ll analyse and verify in order to compose your admissions report:
    • Updated CV
    • Motivation Letter
    • Academic and/or Professional Letter of Recommendation
    • Last/Ongoing Degree Certificate
    • Admission Test (if required)
    • Language Certificate (if required)
  • Admissions Committee

    Your advisor will be in charge of defending your application in front of the Committee.

  • Process Resolution

    We’ll inform you on the result of the process.

  • Booking and Assign You a Spot

    You will have 3 to 5 days to make the payment for the inscription.

Profile

FT Inglés - MKT y Gestión Comercial

5 years average experience

  • 22% international participants

  • 5 Nationalities

Employment

There are many professional paths you can choose and we’ll be there, right next to you, no matter which one you choose.

As a student of our MBA, you’ll enjoy a career plan made to suit you. Thanks to our Careers Department and EAE Entrepreneur, you will gain access to personalised support and academic training services that will multiply your professional opportunities, extending them to any country in the world.

MBA PATH: NETWORKING AND SESSIONS WITH THE HEADHUNTERS

  • CEO Chief Executive Officer
  • CMO Chief Marketing Officer
  • CFO Chief Financial Officer
  • COO Chief Operating Officer
  • Business Manager
  • Strategic Manager
  • General Manager
177%
Incremento del salario de los estudiantes del MBA
56%
Cambia de trabajo antes de graduarse
12%
Quieren comenzar su propio negocio

Request information

EAE Institución Superior de Formación Universitaria, S.L. will process your personal information in order to contact you, including contact by electronic means (WhatsApp and/or email) and by telephone, and in order to inform you about your program of choice for the upcoming two terms. Your data will be deleted once this information has been provided and/or once the aforementioned call for applications period has elapsed.

You may exercise the rights of access, deletion, rectification, opposition, limitation and portability, by post to EAE Institución Superior de Formación Universitaria, S.L., Post office box 221 of Barcelona, or by email to [email protected]. Likewise, if the interested party considers it appropriate, they can lodge a claim to the Spanish Data Protection Agency.

Moreover, you can contact our Data Protection Manager by email to [email protected], or by post to Grupo Planeta, At.: Data Protection Manager, Avda. Diagonal 662-664, 08034 Barcelona.